Radio for Mass

Channel 2 Group plans to leverage existing partnerships with All India Radio (AIR) with

ability to drive significant reach in a large market like India with Channel 2's audio rights
T20 World Cup 2016 has created $600000 in revenue with a stipulated time
Potential to acquire major reach and revenues (over 1 million USD for a single ICC event) on the back of these rights and partnerships

Broadcast beyond Borders

The A.I. R. Model can also be replicated in Pakistan, Sri Lanka, and Bangladesh

23 medium wave, 34 FM and 7 short wave stations in 23 different state-recognized languages

6 national channels with a reach across multiple cities

12 regional radio stations with a national reach of 158 million